Western Balkans is a term that refers to seven countries in Southern and Eastern Europe: Republic of Albania, Slovenia, Bosnia-Herzegovina, Montenegro, the Republic of North Macedonia, Croatia, and Republic of Serbia (Bugajski, 2019). This report aims to analyse Russian and EU influence on Western European countries, also taking into account China's growing engagement in the region and the ongoing conflict in Ukraine. Lastly, in light of these considerations, the paper provides some insights into the strategy the EU adopts in the Western Balkans.